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Guerilla Marketing

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Marketing

Lessons no : 13

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Lessons | 13


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Nhlanhla Ngwenya

Insightful 2022-07-31

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Guerrilla marketing is the creating use of novel or unconventional methods in order to boost sales or attract interest in a brand or business. These methods are often low- or no-cost and involve the widespread use of more personal interactions or through viral social media messaging.